HÉRITAGE x RENAULT GROUP - 2024

HERITAGE x RENAULT GROUP - 2024

On foot, on horseback or... by car! It is aboard the latter that we experience our greatest adventures. What joyful memories are spread out along our routes to the rhythm of the horn.
Joy of departure, pleasure of arrival.
Whether the ribbon is clear or bottled, this mobile belvedere shows us the country at every stage of life.

From children's games on the back seat to the first kiss on a reclined seat, impromptu picnics or board games, sheltered from the elements, we laugh, we play, we ride.
It is therefore the goddess of joy, Euphrosyne, escorted by a cherub, that César Malfi has chosen to summon to the interior of this Scenic E-tech. With a few touches of spray, he reveals its spirit.

From a range of grays, he models the features. Generated with the help of AI, his statue faces then become timeless effigies. In a game of cutouts, the artist alternates universes, juxtaposes shapes, synthesizes styles.
Emerging from the black background, a few white lines appear to complete his fragmented faces.

First lines inherited from graffiti, refined forms inspired by Fernand Léger, these clear lines bring a modernity to the ancient aesthetic.
Embarked in his era, César Malfi uses the latest technologies to revisit a history of art of which he offers us his syncretic vision.

Flins factory, Aubergenville, July 2024.